At 777fs, we take your personal data seriously. This Privacy Policy explains exactly what information we collect from players across Pakistan, why we collect it, how we use and protect it, and what rights you hold over your own data. We believe full transparency is the foundation of a trustworthy platform.
These six principles summarise how 777fs approaches data protection for every registered player. The full details of each commitment are set out in the legal clauses below.
777fs only collects personal data that is genuinely necessary for operating your account, processing PKR transactions, verifying your identity, and meeting our legal obligations. We do not collect data for the sake of it. If we don't need it, we don't ask for it.
All personal data held by 777fs is stored on encrypted servers with access restricted to authorised personnel only. We apply industry-standard security protocols including TLS encryption for data in transit and AES-256 encryption for data at rest to keep your information protected.
777fs does not sell, rent, or trade your personal data to third-party marketing companies under any circumstances. Your information is never used to build advertising profiles for other businesses. The only sharing that occurs is with trusted operational partners who process data strictly on our behalf.
As a 777fs player, you have genuine, enforceable rights over your personal data — including the right to access a copy of all data we hold on you, to correct inaccurate data, to request deletion, and to withdraw your consent to optional data processing at any time without penalty.
777fs does not hold your personal data indefinitely. Each category of data we collect has a defined retention period based on regulatory requirements and operational necessity. Once that period expires, your data is securely deleted or anonymised so it can no longer be linked to you as an individual.
777fs processes personal data in accordance with its international gaming licence obligations and applicable data protection standards. Our compliance team reviews data processing practices regularly to ensure 777fs remains aligned with evolving regulatory requirements affecting players in Pakistan and internationally.
This Privacy Policy ("Policy") describes how 777fs ("we", "us", "our") collects, uses, stores, shares, and protects the personal data of individuals ("you", "your", "player") who register an account on, or otherwise interact with, the 777fs platform at 777fs.org and any associated services.
777fs is committed to handling your personal data with full transparency, integrity, and in strict compliance with our obligations under our international gaming licence. This Policy is incorporated by reference into the 777fs Terms & Conditions, which form the broader agreement governing your use of the platform.
By registering a 777fs account or using the 777fs platform in any way, you confirm that you have read, understood, and agreed to the data practices described in this Policy. If you do not agree with any part of this Policy, you should not register an account or continue using the 777fs platform.
This Policy applies to all 777fs players in Pakistan, including players who access the platform from Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, and all other cities and regions across the country.
777fs collects only the personal data that is necessary for legitimate operational, legal, and regulatory purposes. The categories of personal data we collect are set out in the table below:
| Data Category | Specific Data Points | When Collected |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC or passport number, nationality | Account registration and KYC verification |
| Contact Data | Mobile number, email address, city of residence (e.g., Karachi, Lahore) | Account registration |
| Financial Data | JazzCash / EasyPaisa mobile number, bank account details (HBL, UBL, Meezan Bank), deposit and withdrawal transaction history in PKR | First deposit and ongoing transactions |
| KYC Documents | Scanned copy of CNIC, passport, or other government-issued photo ID; proof of address; source of funds documentation where required | Identity verification process |
| Usage Data | Login timestamps, session duration, games played, bets placed, betting history, bonus usage, responsible gaming tool interactions | Ongoing platform activity |
| Technical Data | IP address, device type, operating system, browser type, screen resolution, cookie identifiers | Each platform visit |
| Communications Data | Contents of support chat transcripts, emails sent to 777fs, complaint correspondence | Customer support interactions |
We do not collect sensitive personal data such as biometric data, health records, religious beliefs, or political opinions. If such data is incidentally disclosed in a support communication, it is disregarded and not recorded as part of your player profile.
777fs collects personal data through the following channels and mechanisms:
777fs processes your personal data for specific, defined purposes only. Each processing activity is grounded in a recognised legal basis. The key purposes and their corresponding legal bases are as follows:
777fs never uses your personal data for purposes that are incompatible with the purposes listed above. If we intend to process your data for a new purpose, we will notify you and obtain any necessary consent before doing so.
777fs does not sell, rent, or transfer your personal data to third parties for their own marketing or commercial purposes. Personal data is shared only in the following circumstances and only to the minimum extent necessary:
All third-party service providers with whom 777fs shares personal data are required to process that data only on 777fs's documented instructions and are prohibited from using it for their own independent purposes.
If you receive any communication claiming to be from 777fs that requests your password, PIN, or full financial details, do not respond. 777fs will never request this information via email or chat. Report suspicious communications to [email protected] immediately.
The 777fs platform uses cookies and similar tracking technologies to deliver a functional, personalised, and secure user experience. A cookie is a small text file placed on your device by the 777fs website when you visit. Cookies are not harmful and cannot access other files on your device.
777fs uses the following categories of cookies:
You may adjust your cookie preferences through your browser settings at any time. Disabling functional or analytics cookies may affect your experience on the 777fs platform but will not prevent you from accessing core services. Strictly necessary cookies cannot be disabled via browser settings as they are required for platform operation.
777fs retains your personal data only for as long as is necessary for the purposes for which it was collected, or for as long as is required by applicable regulatory and legal obligations. The following retention periods apply:
Upon expiry of the applicable retention period, personal data is securely and permanently deleted from 777fs systems or anonymised in a manner that ensures it can no longer be attributed to any identifiable individual.
777fs implements a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Key security measures include:
While 777fs takes all reasonable technical precautions, no online platform can guarantee absolute security. You are responsible for maintaining the security of your own 777fs login credentials. Do not share your password with anyone and change it immediately if you believe it has been compromised. Contact [email protected] to report any suspected account security incident.
As a 777fs player, you hold the following rights in relation to your personal data. To exercise any of these rights, contact 777fs at [email protected] with the subject line "Data Rights Request" and clearly state which right you wish to exercise and the specific data it concerns.
You have the right to request a copy of all personal data 777fs holds about you. We will provide this in a structured, readable format within 30 calendar days of receiving a verified request.
If any personal data held by 777fs about you is inaccurate or incomplete, you have the right to request that it be corrected. Identity-related corrections will require supporting documentation.
You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, or where you withdraw consent and no overriding legal basis for retention exists. Note that regulatory retention obligations may prevent full erasure in some cases.
You may request that 777fs restrict the processing of your personal data in certain circumstances — for example, while the accuracy of data is being contested or while an objection to processing is being assessed.
Where processing is based on your consent or contractual necessity, you have the right to receive your personal data in a structured, machine-readable format and to transmit that data to another service provider of your choice.
You have the right to object to 777fs processing your personal data on the basis of our legitimate interests, including for marketing analytics purposes. Where you object to direct marketing, we will cease that processing immediately.
Where 777fs processes your data on the basis of your consent, you may withdraw that consent at any time without penalty. Withdrawal of consent does not affect the lawfulness of any processing that occurred prior to withdrawal.
The 777fs platform is strictly for adults aged 21 years and over. 777fs does not knowingly collect personal data from any individual under the age of 21. Our registration process includes mandatory age declaration and our KYC process includes mandatory age verification via government-issued photo identification before any account is approved for real-money play.
If 777fs becomes aware that personal data has been collected from an individual who is under the age of 21, the account will be closed immediately, all funds will be handled in accordance with our Terms & Conditions, and all personal data associated with the account will be deleted from our systems without undue delay.
If you believe that a minor has registered or is using a 777fs account, please contact 777fs immediately at [email protected]. We take underage gambling extremely seriously and will take prompt action on any credible report.
The 21+ age restriction is absolute and non-negotiable. No exceptions are made. Any player found to be under 21 will have their account permanently closed and any balance handled per our terms.
777fs operates under an international gaming licence and uses technology infrastructure and service providers that may be located outside of Pakistan. As a result, your personal data may be transferred to and processed in countries other than Pakistan in the course of delivering the 777fs service.
Where personal data is transferred internationally, 777fs ensures that appropriate safeguards are in place to protect your data to a standard equivalent to that described in this Policy. Safeguards used by 777fs include:
By registering a 777fs account and using the platform, you acknowledge that your personal data may be transferred internationally as described in this section, subject always to the safeguards described above.
The 777fs platform may contain references to third-party game providers whose content is integrated directly into the 777fs platform. While 777fs carefully selects its game and technology partners, each third-party provider operates under its own privacy and data protection framework.
777fs is not responsible for the privacy practices of third-party game providers or technology suppliers beyond the contractual obligations they have accepted as part of their agreement with 777fs. If you have specific concerns about how a particular game provider handles data related to your game sessions, you should review that provider's own privacy documentation.
The 777fs platform does not include links to external third-party websites for browsing or marketing purposes. Any outbound links that may appear on the platform are strictly limited to service-critical integrations (such as payment processor confirmation pages) and are not endorsements of any third-party website or service.
777fs may send you promotional communications — including bonus offers, new game announcements, PSL cricket betting promotions, slot tournament invitations, and 777fs VIP programme updates — where you have provided your explicit consent to receive such communications during or after the account registration process.
You may withdraw your consent to receive marketing communications from 777fs at any time by:
Withdrawal of marketing consent will take effect within five (5) business days of the request being processed. Please note that even after unsubscribing from marketing communications, you will continue to receive essential transactional communications related to your account — such as deposit confirmations, withdrawal notifications, and security alerts — as these are necessary for the operation of your account and cannot be opted out of while your account remains active.
777fs does not use your personal data for automated individual decision-making or profiling that produces legal or similarly significant effects without human review.
777fs reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data processing practices, regulatory requirements, or the services we offer. When material changes are made — meaning changes that could meaningfully affect your rights or the way your data is processed — 777fs will notify registered players via email or in-platform notification with a minimum of 7 calendar days' notice before the revised Policy takes effect.
The current version of this Privacy Policy will always be accessible at 777fs.org/privacy-policy, with the effective date clearly indicated at the top of the page. We encourage you to review this Policy periodically. Your continued use of the 777fs platform following any amendment constitutes acceptance of the revised Policy.
For non-material amendments — such as typographical corrections, clarifications of existing language, or minor structural changes that do not affect the substance of how we process your data — updates may take effect immediately without prior notification.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or have a concern about how 777fs has handled your personal data, please contact the 777fs Data Protection team using the details below. Our support team is available 24 hours a day, 7 days a week.
If you are not satisfied with the outcome of a privacy complaint handled through the internal process described above, you may escalate your complaint to the relevant supervisory authority under 777fs's applicable international gaming licence framework. 777fs will provide guidance on the appropriate escalation route upon request.
All data rights requests submitted to 777fs will receive a formal acknowledgement within 48 hours confirming receipt and the expected response timeframe. 777fs will never charge a fee for processing a legitimate data rights request.
777fs combines world-class data protection with an unmatched cricket betting and casino experience — all in PKR, with JazzCash and EasyPaisa deposits. Join thousands of players from Karachi, Lahore, Islamabad and beyond.
21+ only. Please gamble responsibly. 777fs operates under international gaming licence oversight.